Why Realtors Use Podcasts to Build Their Personal Brands

“How’s the luxury market doing? Crap. It’s doing absolutely crap.”  For those uninitiated with Chicago broker Matt Laricy, or his podcast “Laricy Live,” that market assessment might seem unusually candid. But the bluntness is part of the appeal, Laricy, one of the city’s top brokers, says. The podcast, which now has over 128 episodes, has […]